Wednesday, 7 December 2011

Market shares

Smartphone operating systems' market share


Share of worldwide 2011 Q2 smartphone sales to end users by operating system, according to Gartner.[43]

Table showing most of the current mobile operating systems for smartphones, PDAs and netbooks in 2010
Source Year Symbian Android RIM iOS Microsoft Bada Other OSs
Gartner [44] 2011 Q3 16.9% 52.5% 11.0% 15.0% 1.5% 2.2% 0.9%
Gartner [43] 2011 Q2 22.1% 43.4% 11.7% 18.2% 1.6% 1.9% 1.0%
Gartner [45] 2011 Q1 27.4% 36.0% 12.9% 16.8% 3.6% N/A 3.3%
Gartner [46] 2010 37.6% 22.7% 16.0% 15.7% 4.2% N/A 3.8%
Gartner [46][47] 2009 46.9% 3.9% 19.9% 14.4% 8.7% N/A 6.1%
Gartner [47][48] 2008 52.4% 0.5% 16.6% 8.2% 11.8% N/A 10.5%
Gartner [48] 2007 63.5% N/A 9.6% 2.7% 12.0% N/A 12.1%

[edit] Total mobile OS market share including tablets and connected devices

Worldwide OS Market Share by Digital Traffic (Browser-based page views)
MOBILE OS

Percent
Apple iOS
  
61.4%
Google Android
  
18.9%
Java ME
  
12.8%
Symbian
  
3.5%
RIM
  
2.5%
Other OS
  
0.7%
Source: Net Applications, October 2011[49]

U.S. OS Market Share by Audience Installed Base
MOBILE OS

Percent
Apple iOS
  
43.1%
Google Android
  
34.1%
RIM
  
15.4%
Other OS
  
7.8%
Source: comScore, August 2011[50]
U.S. OS Market Share by Digital Traffic (Browser-based page views)
MOBILE OS

Percent
Apple iOS
  
58.5%
Google Android
  
31.9%
RIM
  
5.0%
Other OS
  
4.6%
Source: comScore, August 2011[50]
The disparity between the U.S. installed base of iOS at 43.1% and its share of browser-based page views at 58.5% suggests that iOS users are heavier-than-average consumers of Internet content. Additionally, in August 2011, 97.2% of all tablet Internet traffic in the U.S. was delivered to iPads.[50]

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